I have just arrived in Beijing for the World Youth Student Travel Conference (WYSTC).  I am presenting with Emily Doig from Cookie Online Marketing on Monday.  The title of the presentation is “The Inconvenient Truth: My Social Media Marketing Doesn’t Work!” The gist of the prese...

A Lesson in Blogging

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I have just returned from a week in Manchester at the World Youth Student Tourism Conference where I was the official blogger. It was great event overall. The one thing for me, however, was the lesson in blogging that I received....
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Today is the start of the World Youth Student Tourism Conference (WYSTC) in Manchester and this years theme is "innovation". The first major session started with a panel discussion on the broad term of innovation - which unsurprisingly quickly took on a theme of social media. Interestingly for most ...

Snapchat and social media: content and messaging that has a shelf-life and doesn’t need to live on after that. http://t.co/OYUhaiLX3x

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