In my post on banner advertising I said "it staggers me how few companies actually consider their click through rates from search results even though they are so preoccupied with their search results rankings" and subsequently received a barrage of enquiries as to what it was that I meant. ...
In training for long distance running or bike racing we talk about effective training and training junk miles. Junk miles are those that really achieve very little to your overall training regime because they are not specifically targetted to your goals or are not functioning within your training p...
Kiwibank have a promotion for 100% Interest in your business - they say in their add Google 100% to get more information. You may wonder why we would bother focussing on this and why I even blogged earlier about marketing and banks - it is not necessarily a Xebidy topic, although my points are exac...
Guest posting on other peoples' blogs is the new Article Sydnication. In this post I explain why....
Links, links, links - doesn't SEO do your head in! I recently received a report on a website we look after in Australia by a completely independent company. The report identified that we had links to some partner companies in a predominant area on the website and suggested these be removed because...
Why oh why do sites insist on spamming this and The Travel Generation blog - adding comments that are irrelevant basically to trying generate links and traffic to their site. I don't want to be the bearer of bad news but it does nothing for your search engine rankings effort....
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Tags: SEO
