A few weeks ago Google finally converted their statistics for search volume in adword keyword analysis from an almost useless and misleading bar into actual numbers. This one change has given us a huge help in making crucial decisions about which keyword phrases truly meet our needs. By looking fo...
Unfortunately this is not a unique post, in fact it is something I have harped on about a lot before - but it seems extremely relevant to me at the moment as I have had two incidents recently where I have seen that people don't understand the concept of keywords with regard to visitor numbers to a w...
Following my rant last week regarding the amount of work involved in SEO and companies that charge just $99 per month I have been inundated with queries regarding just what is Optimisation (as opposed to Internet Marketing as expressed in my post). See my post here. So, I thought it prudent to give ...
Accessing your bookmarks from any computer was always a problem until the social bookmark sites such as De.licio.us and Digg.com came along. On these sites you simply create an account and save web pages to your account accessible from any website. But in practice you find that you end up saving lot...
A question in today from Denis Baker at Aventure Lingusitique in Geneva – “can you have too many meta tags?â€Â
Yes, you can have too many meta tags. The actual use of meta tags are deprecated by most search engines; and we are unsure as to their relevancy these days...
I read an article a while ago from Forrester Research about moving your business to a design-centric business. This article was concerned about justifying web spend and getting the whole business focused on web design for success. The article proposed that in a design-centric business news of succ...
This just comes up so much and I thought I would use this post to reinforce it. Don’t waste time optimising your website for generic keywords or keywords that are not directly related to your product!
For example, if you run a bus company in South Australia there is absolutely no value in bei...